Authenticity Matters: Our Story and Values
Our Mission
Empowering organizations to lead with ethical, human-centered AI strategy and design.
At YBUX, we help teams unlock the full potential of AI by aligning innovation with usability, trust, and regulatory readiness. Our expert team combines deep experience in UX, neuroscience, and AI governance to deliver strategy blueprints, ethical audits, and actionable workshops. We don’t just optimize systems—we design them to empower people and drive sustainable success.
Meet Our Leaders
Meet Our Leaders
Meet Our Leaders
Our leadership team brings together decades of experience in innovation, technology, and industry expertise. They guide our mission to deliver cutting-edge solutions that transform businesses and drive growth.
With a passion for innovation and a commitment to excellence, our leaders inspire and empower our teams to push boundaries and achieve exceptional results.
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
A Few Words From Our Trusted Partners
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
Our Values
Our Values
Our Values
01
Wisdom
03
Integrity
02
Empathy
04
Clariry
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
Authenticity Matters: Our Story and Values
Our Mission
Empowering organizations to lead with ethical, human-centered AI strategy and design.
At YBUX, we help teams unlock the full potential of AI by aligning innovation with usability, trust, and regulatory readiness. Our expert team combines deep experience in UX, neuroscience, and AI governance to deliver strategy blueprints, ethical audits, and actionable workshops. We don’t just optimize systems—we design them to empower people and drive sustainable success.
Meet Our Leaders
Meet Our Leaders
Meet Our Leaders
Our leadership team brings together decades of experience in innovation, technology, and industry expertise. They guide our mission to deliver cutting-edge solutions that transform businesses and drive growth.
With a passion for innovation and a commitment to excellence, our leaders inspire and empower our teams to push boundaries and achieve exceptional results.
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
A Few Words From Our Trusted Partners
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
Our Values
Our Values
Our Values
01
Wisdom
03
Integrity
02
Empathy
04
Clariry
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
Authenticity Matters: Our Story and Values
Our Mission
Empowering organizations to lead with ethical, human-centered AI strategy and design.
At YBUX, we help teams unlock the full potential of AI by aligning innovation with usability, trust, and regulatory readiness. Our expert team combines deep experience in UX, neuroscience, and AI governance to deliver strategy blueprints, ethical audits, and actionable workshops. We don’t just optimize systems—we design them to empower people and drive sustainable success.
Meet Our Leaders
Meet Our Leaders
Meet Our Leaders
Our leadership team brings together decades of experience in innovation, technology, and industry expertise. They guide our mission to deliver cutting-edge solutions that transform businesses and drive growth.
With a passion for innovation and a commitment to excellence, our leaders inspire and empower our teams to push boundaries and achieve exceptional results.
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Yves Binda
Founder - Head of Strategy & Lead Researcher
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Roland Friedrich
Director of AI Ethics & Governance
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
Read More
Allison Ehrke
Lead Experience Designer
A Few Words From Our Trusted Partners
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Peter Sarbonis
Amazon
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Emily Chen
Everett Solutions
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Zae Likhite
Eli Lilly
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
"We were impressed by their ability to understand our unique challenges and develop customized solutions that met our needs. Their approach is collaborative, flexible, and focused on delivering results. We've seen significant improvements in our operations and are confident in our partnership."
Mark Daunt
Biomonde
Our Values
Our Values
Our Values
01
Wisdom
03
Integrity
02
Empathy
04
Clariry
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.
We’re Here to Help
Ready to design AI people can trust? We’re here to help. Contact us today to learn how our strategic, ethical, and experience-driven approach can power your next move.